Other On Page Factors ?
Other On-Page Factors to Consider for Shopify SEO
Content Structure: Content structure pertains to the markup used for headings, content, and various sections on your website. Most Shopify themes are designed with an effective content structure in mind, so you typically don’t need to make adjustments. However, it’s always a good practice to double-check.
One common issue to watch out for is when themes use the logo as the H1 tag on the homepage. This can result in either multiple H1 tags on the page if you manually add one, or an unoptimized H1 if none is added. Ensure that the structure is consistent and optimized for SEO.
Alt Text: Alt text (alternative text) and image titles serve the purpose of describing images to search engine robots and accessibility users. While it’s crucial for accessibility, it also has SEO benefits. Keep it simple by describing the images accurately, and you can optionally seize the opportunity to include a secondary keyword. However, avoid over-optimization.
To set alt text in Shopify, follow these steps:
Click on the image you want to edit.
Set the alt text in the provided field.
By accurately describing your images and, when relevant, including keywords, you improve both user experience and SEO performance.
Optimizing these on-page factors will contribute to a more effective and accessible Shopify website, enhancing its search engine visibility and overall quality.